The field changed. The skills stayed. I started in ecology, learning how living systems work and how they recover. I brought that into sales, operations, and business change: see the whole system, find the root cause, build something that lasts. It’s how I bring in AI, too.

In almost ten years of talking with customers, I heard the same thing. Every company wants what AI can do. But if AI makes anything possible, what’s practical? And how do you make the practical plausible?